Doing freelance without a website is like staying in the dark and expecting to be noticed. You may have come across some big names on different websites and in different sectors. Well, if you must know, they did not just wake up one morning to get their names up there. They had a plan in growing their businesses.
Freelancing is just like any other business where you as the owner, need to have a strategy. This is so you can have your name on the top of the world. That of course, is the quality of work that you provide to your clients. You also need to have a website as part of the strategy. Why? Below are some of the reasons why freelancers need personal websites.
For building a brand
You must have seen many people quitting their full-time jobs to do freelancing. But, what makes you different from every other freelancer who offers his services at the cost of $30 or $60 per hour? Every successful product in the market today has a brand. What is your brand? What is your face? Having a website is the only way you can stand out from others. A website is the best place for your clients to see what you can do. It is a better place to showcase your capabilities. Some client might not take you seriously if you don’t have one.
Feedback and queries
To be successful, you need to accept feedback whether negative or positive. But where will you get this if you do not have a website? You website the best platform for your target audience to share their views and thus helping you to grow. It also provides the easiest way for your audience to access you with their queries.
People get to know you better
You don’t like speaking to strangers, right? That is the case with everybody else in this field. People hire services from people they know better and can trust. This can be an excellent approach for you to earn the trust of the online world. You can share the positive feedback on your site as well as the testimonials of happy clients leave.
A way to get direct clients
You may enjoy the privilege of getting customers on sites such as People per Hour, but that is not enough. A website can help you to get high paying clients. They just request to have your services, and this gives you the privilege to as for higher rates. Remember you are your boss, and this is a way to help you grow.
Earn more from your website
There are lots of opportunities online. Once you earn the trust of people, you will see more opportunities coming your way. It is time to make money and diversify. Learn new things every day. A website that attracts more traffic daily is a great source of income. Your website visitors or just readers of your blog can turn into long-time clients.
If you haven’t gotten any reason to set up your site, then I don’t know what else could convince you. There are many other grounds for you to have a website. All you need is just to pick your examples from the successful companies or freelancers. They did something to get where they are. Focused freelancers not only earn, but they work towards their success.